From posting status updates to consuming news, the collective time Americans devote on Facebook amounts to much more than 100,000 years each month.
The eye-popping figure comesby way of statistics portal Statista. The firm pulled data from comScore, Compete, and Google Ad Planner on social network usage in the United States. The infographic included below, produced exclusively for VentureBeat, vividly depicts how Facebook is by far the most dominant social network stateside.
Facebook attracts 167 million distinctive U.S. guests per month. These users devote an average of 6 hours and 33 minutes on the social network every month. Twitter, Tumblr, and the up-and-coming digital pin-board internet site Pinterest, may possibly all be growing in popularity, but they clearly can’t compete with Facebook in terms of attention and engagement.
Ignoring Facebook for a second, Pinterest and Tumblr are standouts when it comes to average time spent on site. Tumblr is the second-most engaging social website its members spend an typical of 1 hour and 38 minutes using the community-centric blogging tool every moth. And Pinterest isn’t far behind users average 1 hour and 17 minutes of Pinterest activity per month. No other social network — Twitter and LinkedIn included — comes close to approaching these striking engagement figures.
A appear at the graphic also shows that nascent Google+ already commands a commendable 18 million exclusive U.S. guests per month. The site visitors figure appears impressive till you notice that the typical American visitor spends a total of 6 minutes on the social network every single month. In truth, in terms of engagement, Google+ trails all the social networks depicted, including the forlorn (but possibly recovering?) MySpace.
For some extra perspective, take into account the time Americans invest on Facebook each month is much more than 600 times the time they invest on Google+, according to Statista’s calculations.
Photo credit: Michell Zappa/Flickr
Filed below: social, VentureBeat 
